Marketing Manager

Hr Zees is seeking a Marketing Manager with a minimum of 2 years of experience to lead and execute effective marketing strategies. The ideal candidate will possess strong skills in Digital Marketing and Marketing Automation to enhance brand visibility and drive customer engagement. This role involves managing a team of 6 persons, ensuring collaborative efforts to meet the companys marketing objectives. The Marketing Manager works closely with other departments to design, develop, and implement marketing campaigns that align with Hr Zees goals and increase market presence. The candidate will be responsible for overseeing the entire marketing process from planning to execution, leveraging data-driven insights to optimize campaigns and maximize return on investment. This position requires a hands-on approach in running digital marketing initiatives, coordinating marketing automation tools, and measuring the success of campaigns across various channels. Leadership and communication skills are essential to guide the team effectively and foster a productive and creative work environment.
Responsibilities

Develop and implement comprehensive digital marketing strategies to increase brand awareness and market share.
Lead the marketing team of six, providing direction, motivation, and support to achieve campaign goals.
Manage and optimize marketing automation platforms to streamline campaign workflows and improve customer targeting.
Conduct market research and analyze consumer behavior to identify trends and opportunities for growth.
Coordinate cross-functional activities to ensure campaign alignment with overall business objectives.
Monitor and report on the effectiveness of marketing campaigns using key performance indicators and analytics tools.
Create and manage content for digital channels including social media, email marketing, and websites.
Budget management for marketing campaigns, ensuring cost-effective allocation of resources.
Collaborate with external vendors and partners to execute marketing initiatives and promotional events.
Train and develop the marketing team to improve skills, performance, and professional growth.